To celebrate the wedding of the year, we brought Bluey's 28-minute special, The Sign, to life. I art directed an interactive, hand-painted cinematic mural in Brisbane, inviting kids to jump in for selfies and driving strong social reach. The mural anchored the ABC's biggest ever Bluey campaign, alongside a full-sized tram wrap in Melbourne, light rail takeovers in Sydney, and a free, family (and dog!) friendly public screening at Fed Square.